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Data Privacy

This website is owned and operated by Saferoad Holding AB (“Saferoad”). Place of Jurisdiction is Sweden. This Privacy Policy sets out how Saferoad uses and protects any information that you give us when you visit Group website and our Product Portal.

Saferoad is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this Privacy Policy.

Saferoad may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25th May 2015 and is subject to change at any time.

To access the Saferoad Group product portal it is necessary for you to enter the following company-related and personal data as mandatory details:

  • Prename
  • Name
  • E-mail Address

We additionally collect the following information as optional information:

  • Name of Company
  • Country of Company
  • Company Address
  • Company Website
  • Company Branch
  • Size of Company
  • Function of Company

Naturally we are obligated to ensure that the data you have provided is given sufficient protection within our systems in accordance with the applicable laws. We believe you should be able to rely on your data being handled in a responsible and confidential way. It is not our aim to use or pass on personal data without permission and for purposes other than those stated at the time the data was collected.

Whenever content is accessed or requested from our website, we use cookies in order to optimise the communication times and to ensure that we are able to perform an anonymous statistical analysis of the utilisation of our website. If you do not wish cookies to be used, you can prevent this by adjusting your browser settings.

Should you have any questions or comments about our web sites or our security concept please contact us by e-mail at the following address: privacy@Saferoad.com

Purpose of collecting Data
We require this information to understand your needs and provide you with a better service, and we require your information to secure the information about our products we provide.

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Forwarding information
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you a newsletter, if you tell us that you wish this to happen. This can be rejected at any time.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.

  • Recipients to whom the data can be provided
  • Group companies
  • Responsible sales and service partners
  • Public bodies, but only when legally obligated to do so

How we use cookies
Cookies are small text files stored on your computer by your browser. They’re used for many things, such as remembering whether you’ve visited the site before, so that you remain logged in – or to help us work out how many new website visitors we get each month. They contain information about the use of your computer but don’t include personal information about you (they don’t store your name, for instance).

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

For any questions please not hesitate for contacting us at privacy@Saferoad.com