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Saferoad in Brief

Saferoad is a leading supplier of road safety solutions in Europe. The Group offers a broad range of innovative and high-quality road safety solutions

About us
Saferoad Group was founded in Norway in 2007, as a merger between the Ørsta Group and the Euroskilt Group. Our roots go back to 1947 when Ørsta Stålindustri was founded. Since 2007, Saferoad has acquired several companies in the road safety business.

Today, we have an extensive presence across Europe, with leading positions in several of our core markets.  We offer a broad range of innovative and high-quality road safety solutions. 

Saferoad continuously work to develop our products and our dedicated R&D teams are committed to improve, optimise and extend our current product portfolio. We offer extensive technical expertise in combination with strong local presence, which is of great advantage to our customers. Our focus on product development, high quality standards, best service and vast experience makes us a responsive and reliable partner.

For a safer life on the road
Every day, Saferoad develops products and solutions, educates road workers, installs safety products and secures roads and highways across Europe. Our mission is to contribute to a safer life on the road and we are dedicated to develop road safety solutions that actively contribute to reduce the number of people seriously injured or killed in traffic accidents.  

Vision Zero is an integrated part of the Group's mind-set; zero serious injuries and zero fatalities in road traffic.